Saturday, December 28, 2019
Loyalty, Integrity, And Loyalty - 932 Words
Loyalty can be defines as faithfulness or a devotion to a person, group, or a country. Along with loyalty, integrity can be defines as a concept of consistency of actions, values, methods and principles, shortly, being loyalty to the personal principles. From this point of view, integrity and loyalty have a connection. Most of the situation we face include not only integrity but also loyalty. For example, I was in the Turkish Naval High School, and it was a counselling course. The Superintendent gave an order to counselling instructors to explain sexual relationship for that week. Superintendent wanted students to learn what is right or wrong about sexual relationship from an expert, which is the counselling instructors, he did not want students to learn wrong things from their friends or anyone else. Superintendentââ¬â¢s intention wasnââ¬â¢t bad, however the instructor believed that students should learn about sexual relationship when they are about 18 years old, because the i nstructor did not want the students to start thinking about sexual relationship at lower ages. For this reason, we talked about the problems we faced in the high school to find solutions to them. While we were talking about the problems, the superintendent entered the class. He asked what we were talking and the instructor answered that we were talking about the problems with the school. We noticed that the superintendent got angry at the instructor, and told him to see him after class. We knew that somethingShow MoreRelatedThe Ethical Trap Of Loyalty Syndrome And The Ineffective Use Of Intellectual Integrity1952 Words à |à 8 PagesPhases of Changeâ⬠during the stabilization efforts. To enhance my claim that he is unethical, I will focus on two contributing factors to his affair and release of confidential material which are: the ethical trap of loyalty syndrome and the ineffective use of intellectual integrity. Finally, I will be detailing my personal relevance utilizing visionary leadership to revector my organization before a Nuclear Surety Inspection and how I became an unethical leader while serving as a team chief inRead MoreValues Essay1019 Words à |à 5 Pageslive by the 7 army values. à They are broken down to us in the acronym ââ¬ËLDRSHIPââ¬â¢. à Loyalty ââ¬Å"Bear true faith and allegiance to the U.S. constitution, the Army, and other soldiers.â⬠à Duty à ââ¬Å"Fulfill your obligations.â⬠à Respect à ââ¬Å"Treat people as they should be treated.â⬠à Selfless Service à ââ¬Å"Put the welfare of the nation, the Army and your subordinates above your own.â⬠à Honor à ââ¬Å"Live up to the army values.â⬠Integrity à ââ¬Å"Do whatââ¬â¢s right legally and morally.â⬠and Personal Courage à ââ¬Å"Face fear, dangerRead MoreProfessional Responsibility Of Coaches And Athletic Personnel792 Words à |à 4 Pagestheir role and responsibility toward the organization, the t eam, and the athlete. Therefore, it is important to give consideration to the relationship between personal and professional responsibility; and also to whether there are limitations to loyalty to the organization or team. Personal and Professional Responsibility Many argue that what one believes personally has nothing to do with what one does professionally. Proponents of this argument support situational ethics where individuals applyRead More7 army values806 Words à |à 4 PagesArmy Values Army Values and the Leader LOYALTY Leaders who demonstrate loyalty: Bear true faith and allegiance in the correct order to the Constitution, the Army, and the organization. Observe higher headquarters priorities. Work within the system without manipulating it for personal gain. DUTY Leaders who demonstrate devotion to duty: Fulfill obligations-professional, legal, and moral. Carry out mission requirements. Meet professional standards. Set the example. Comply withRead MoreArmy Values Essay1376 Words à |à 6 Pagestaught to live by the 7 army values. They are broken down to us in the acronym ââ¬ËLDRSHIPââ¬â¢. Loyalty ââ¬Å"Bear true faith and allegiance to the U.S. constitution, the Army, and other soldiers.â⬠Duty ââ¬Å"Fulfill your obligations.â⬠Respect ââ¬Å"Treat people as they should be treated.â⬠Selfless Service ââ¬Å"Put the welfare of the nation, the Army and your subordinates above your own.â⬠Honor ââ¬Å"Live up to the army values.â⬠Integrity ââ¬Å"Do whatââ¬â¢s right legally and morally.â⬠and Personal Courage ââ¬Å"Face fear, danger or adversityRead More Somewhere Out There Essay852 Words à |à 4 Pagessuperior, are attentive, and long to be around under any circumstances. With time, the result of such qualities allows a relationship to be factual, blissful, emotionally stable, and have a unique bond. A friend ââ¬Å"for a lifetimeâ⬠provides respect, integrity, loyalty, and honesty in a relationship. Respect is a quality in which one views others in high regard. One shares respect in a friendship. To gain oneââ¬â¢s respect, one should show respect for others. For instance, if the respect is not mutual the relationshipRead MoreA Life Cycle Analysis Of Mattel, Inc.1548 Words à |à 7 PagesIntroduction The purpose of this paper is to discuss how the virtues Loyalty, Integrity and Fairness applies to the Mattel, Inc. case study. This case study was analyzed in the article ââ¬Å"Mattel, Inc.: Global manufacturing principles (GMP) - A life-cycle analysis of a company-based code of conduct in the toy industryâ⬠written by Sethi, Veral, Shapiro, Emelianova, 2011). The Mattel corporation is a titan in the toy industry with significance influence regarding the industry standards of conduct.Read MoreThe Strength Of The American Army998 Words à |à 4 Pagesthrough out the rest of their life. The Seven core values, Loyalty, Duty, Respect, Selfless Service, Honor, Integrity and Personal courage also know by the acronym LDRSHIP is what every soldier lives by and makes daily life decisions based off of them. The effectiveness of the American Army is because these values are at the heart of the soldier and allows him to fight in any operation. The first of the seven Core Army Values is loyalty. Loyalty, according to the army, is bearing true faith and allegianceRead MoreThe Unwritten Code1350 Words à |à 6 PagesIf there really is an unwritten rule among police officers that allows them to commit crimes with virtually no penalties, the question is how can we stop this? The ââ¬Å"Code of Silenceâ⬠is not the only way police commit misconduct and show forms of integrity in our society. Spectacular scandals further prove the underlying issue of the quality and accountability of our public servants. The Diallo shooting in New York, the torture of a Haitian immigrant with a plunger in New York, The video taped RodneyRead MoreChallenging the Notions of Loyalty in State of War by Thomas Conlan606 Words à |à 3 PagesLoyalty and honor are of the highest value in the eyes of the samurai. This is a statement that many scholars and young educated persons believe to be true on the basis of assumption. Thomas Conlan challenges this preconceived notion of loyalty and honor in his book State of War by piecing together a much more difficult and situationally based definition of loyalty which differed depending on the samurai and by observing how times of war and hardship truly challenged an individualââ¬â¢s sense of honor
Thursday, December 26, 2019
Sexual Harrasment Prevention Essay - 741 Words
Sexual Harassment Prevention BA411 Training and Development Grantham University Gustavo A. Hernandez 1. Create 2 more SMART goals for this training. Identify Different Types of Sexual Harassment Specific: Trainees will become familiar and aware of the many different forms that sexual harassment comes in. Measurable: Trainees will obtain knowledge on the following topics on sexual harassment: Harassing Conduct, Sexual Joking, Sexist Words, Sexist Behavior, Sexual Advances, and Requests for Sex and Sexual Intimidation. Attainable: At this programs conclusion, participants should be able to: * Define sexual harassment. * Identify the myths surrounding sexual harassment. * Review the laws and basic court decisionsâ⬠¦show more contentâ⬠¦For the option confronting the harasser, the mean pre-training rating was 3.8, as compared to a mean post-training rating of 4.0, a statistically significant change at plt;0.001. For the option ignoring the behavior, the mean pre-training rating was 2.5, as compared to a mean post-training rating of 2.2, a statistically significant change at plt;0.001. For the option discussing with a co-worker, the mean pre-training rating was 3.4, as compared to a mean post-training rating of 3.6, a statistically significant change at plt;.05. 3. Using the Kirkpatrick Evaluation Model did the training achieve the desired results? Why or why not? Results from the case study information indicate that the Sexual Harassment Prevention Training program ââ¬Å"achieved the goal of increasing the likelihood that attendees would contact a manager and/or human resources if sexually harassed. The training program also achieved the goal of decreasing the likelihood that trainees would ignore sexually harassing behaviorâ⬠(Moskowitz, 2008). 4. Where any unexpected questions raised from this training? If so which questions? If not, why do you think the results were expected? Yes. In this case study, or evaluation process, we found that the trainees would rather confront the harassers face-to-face as a first line of defense rather than seeking help elsewhere. 5. Which levels of information were collected and used in the Kirkpatrick Evaluation Model?Show MoreRelated Sexual Harrasment in the Workplace Essay793 Words à |à 4 PagesSexual Harrasment in the Workplace Sexual Harassment in the workplace is something so common, but ironically pushed aside which results in serious legal matter. What is sexual harassment? Sexual harassment is a form of discrimination that violates Title VII of the Civil Rights Act of 1964. It also takes the form of unsolicited sexual advances, requests for sexual favors and other verbal or physical conduct of a sexual nature. Sexual harassment that interferes with an individualââ¬â¢s work performanceRead MoreThe Relationship Between Bullying And Suicide Essay1308 Words à |à 6 PagesSchool of Medicineââ¬â¢s Child Study Center.(www.medicine.yale.edu) Prevention starts at home , children should have it instilled in their minds what bullying may do to someone even themself if bullied. Most bullying starts in grade school with just name calling and throwing of objects , as we progress in age the bullying may get worse. All though Bullying is not illegal there are anti-bullying legislations in 49 states. Harrasment, and intimidation are terms used in the state of NJ to identifiy withRead MoreEnsure A Safe Workplace : Muhammad Talha. Automotive Industry And A T Autoworks N S Report5562 Words à |à 23 Pagessuch as training, supervision, and procedures, require constant vigilance and effort to maintain. Physical changes such as improved workplace layout do not require the same level of effort and are more effective and a sustainable means of injury prevention. 2: Use mechanical devices to reduce heavy lifting, awkward postures, sustained postures and other body stressing Many mechanical devices are already in use, such as tools powered by compressed air, hoists, cranes and lifting hooks, bead breakers
Friday, December 20, 2019
How 9/11 Changed the World - 1522 Words
How 9/11 Changed the World The first major change that took place after 9/11 was more security was created. For example, the screening that happens now wasnââ¬â¢t as intense as it is now. It seems as if you are stripped from everything before entering the security screening process. Prior to September 11, 2001 you only had to show youââ¬â¢re identification card. You were even allowed to carry on knives and scissors. Although I do not remember this because I was only 4 years old, but my mother told me that only a curtain was used to separate the area of passengers from the pilot. Now, at every checkpoint you are asked to show youââ¬â¢re identification. We could board the planes without removing clothing, shoes or belts, but now you haveâ⬠¦show more contentâ⬠¦After the 9/11 terrorist attacks in 2001 there was definitely an increase within various branches of the military. There were people of all ages walking in recruiter offices to ask what they needed to do to enlist or sign up. Basic ally, they felt a need to do their part in serving the United States showing patriotism. This has helped Americans to gain more confidence in the military than in any other federal institution. In addition to this, firefighters and police officers have played a major role in protecting American lives as well. By no means am I saying that this has any reference, but it is just ironic. There is a song by Biggie Smalls (RIP) called Juicy and in one rhyme he said, ââ¬Å"Time to get paid, blow up like the World Trade.â⬠There was a failed attempt back in 1993 to destroy the World Trade Center by someone with a truck full of explosives. Apparently, due to the poor placement of the bomb, concrete and steel all around with all the cars as well, the only damage done to the building was a large hole in the parking garage. So, with this being said, another attempt was made on September 11, 2001 by flying an airplane into the building. Congress ushered in the Patriot Act by arming law enforcement with new tools to detect and prevent terrorism by expanding federal officialsââ¬â¢ powers to keep tabs on our personal information, from credit card use to cell phone calls to car travel. It allows investigators to use the tools that wereShow MoreRelateda. 9/11 changed how we all viewed the world. The safety that was once felt is no longer taken for3100 Words à |à 13 Pages a. 9/11 changed how we all viewed the world. The safety that was once felt is no longer taken for granted. That day changed how we think, how we act, and may even cause us to pause before going out. Since that day millions have been spent on ensuring such an event does not happen again. In addition, an entire new department of the federal government was created to watch and centralize security in the United States, the Department of Homeland Security. All done in the name of security. While an eventRead MoreThe Day That Changed America Forever: 9/11799 Words à |à 4 Pages9/11 was one of the worst things to ever happen in American history. It has changed America economically, socially, politically, and militarily. Innocent people lost their lives or they lost their loved ones. They will never forget September 11, 2001. People already know who designed the attacks. The terrorist group that attacked was none other than, Al Qaeda and their leader Osama Bin Laden. But, now they just ask one question. Why? Their first target was the World Trade Center, which could beRead MoreSeptember 11, 2001 : A Tragic Day For Many People1513 Words à |à 7 PagesSeptember 11, 2001 was a tragic day for many people. The streets of New York City were in shambles and the country was in chaos. This very day did not last only 24 hours, it expanded into a week of utter destruction. The terroristââ¬â¢s goal was to overthrow the United Statesââ¬â¢ government and tear us apart. At first they may have succeeded; but after the worst was over, we became much stronger than we were before. Everyone has their own story of how these days went down and changed their lives, for betterRead MoreThe Worst Day Of The World Trade Center1056 Words à |à 5 PagesThe Worst Day Fourteen years ago on September 11, at 8:46 a.m. on a beautiful tuesday morning, a plane struck the north tower of the World Trade Center in New York City. The unexpected crash killed hundreds of people inside instantly, leaving millions in shock. At 9:04 a.m. a second plane sliced into the south tower causing a massive explosion near the 60th floor. At 9:45 a.m. another plane struck the Pentagon military headquarters in Washington D.C., causing a portion of the building to collapseRead MoreThe Bombing Of The United States1058 Words à |à 5 PagesOn September 11, 2001 Flight Two planes were flown into the towers of the World Trade Center in New York City. The planes where hijacked by 19 Al Qaeda terrorists that brought along their weapons , to many Americans the mention of 9/11 can be horrifying with the memories that they might have experienced that day with the site of the twin towers being brought down. Because of the hijacked planes, it destroyed many lives as well as the fami lies that lost someone in that tragedy. The United States hasRead More9/11 7th grade paper1506 Words à |à 7 PagesSeptember 11, 2001 was an unforgettable day when many people lost there lives and sadly, airport security failed at three different airports. Airport security is a big deal all across the country and we depend on the use of the security for the safety of our own lives along with the others around us. There were many attacks throughout history that helped the airport to see what there weaknesses were, which helps strengthen their current security systems. 9/11 was a big impact on the world and causedRead MoreEssay on The World Trade Center1387 Words à |à 6 Pagescalled the World Trade Center, which is supposed to stand for ââ¬Å"world peace through tradeâ⬠, were two of the tallest buildings in the world. Nine-eleven was arguably the best security advancement to occur in America. It brought new laws, ways to travel, government agencies, and counter-terrorism pr ograms. David Rockefeller, the grandson of John D. Rockefeller, decided to take on the decision to build the World Trade Centers (World). Construction officially began in February of 1967 (World). TraditionalRead MoreThe Effects of 9/11 on Airport Security678 Words à |à 3 PagesThe September 11th attacks have had a profound effect on American history. Often referred to as ââ¬Å"9/11â⬠, these attacks were comprised of a group of organized terrorists known as Al-Qaeda. This extreme Islamic group assaulted several landmarks in New York City, Washington D.C, and the state of Pennsylvania. In New York City, two airliner jets were hijacked with passengers aboard and slammed into the World Trade Center. ââ¬Å"The next attack resulted in a plane colliding into the Pentagon, government building;Read MoreThe Effects Of Hate Crimes Against Muslims978 Words à |à 4 Pagesmore than 3,000 people died during the terrorist attacks. The event changed the lives of not just the people whose loved ones died on that day, but also of those who belonged to the Islamic world. The experience of Muslims who lived in America in 2001 and those who were yet to come here would never be the same again. After 9/11, the number of hate crimes against Muslims in the United States increased and their everyday lives changed forever due to the rise of islamophobia and the vicious influenceRead MoreHow The War Of Terror Has Changed America1523 Words à |à 7 PagesKevin Hoopes Mrs. Engle Academic Writing 9 April 2015 How the War of Terror has Changed America On September 11, 2001 the United States of America was forever changed. A series of attacks lead by a man named Osama Bin Laden, the leader of the organization called Al-Qaeda, would bring America into a new war, the War on Terror. This war would not be like the wars of before, nation against nation, but would rather be a much more global conflict (ââ¬Å"Warâ⬠). The war would also not merely involve the United
Tuesday, December 17, 2019
Louis Armstrong, A Man Who Was The Most Influential...
When we are faced with the question of which men and women in human history have overcome oppression to achieve great things, we often come up with names such as Gandhi, Martin Luther King Jr. or Mother Teresa. What do all of those individuals have in common? During their lives, such individuals contributed greatly to social movements and encouraged society to be a more equal, open, and loving place. We often donââ¬â¢t think about people in other realms of society who have overcome oppression and have also changed facets of the society that we know today. One of these individuals is Louis Armstrong, aka Satchmo. Arguably one of the most influential trumpet players in all of Jazz music, Louis Armstrong appears to be a man who was able to accomplish fame with relative ease, when, in fact, Louis Armstrong faced many obstacles throughout his life that he had to overcome, before he was able to change the history of the music industry in our country. The society that Louis Armstrong was born into reflected extreme racial tensions and inequality that was present throughout the United States at the time, especially in the South. The combination of segregation following Plessy vs. Ferguson (rationale of ââ¬Å"separate but equalâ⬠) and Jim Crow laws that were created to ensure that African Americans were able to exercise as few rights as possible created a very negative atmosphere for Louis Armstrong to grow up in, in terms of racial relations (Bergreen, 1997, p. 13). Growing up as anShow MoreRelatedLouis Contributions Of The Jazz Music Scene993 Words à |à 4 PagesStyle Louis made many contributions to the evolution of jazz as he learned and adapted his style. His use of harmonies and improvisation was before his time and he helped shape the whole genre as it was evolving. His technique with his trumpet playing and how the sound played off of the other instruments was unparalleled at the time. His contributions and techniques play a large part in changing jazz music from a folksy sound to more of the swing sound we attribute to the genre today. Armstrong hadRead MoreJazz, By Louis Armstrong2718 Words à |à 11 PagesJazz midterm 1. Louis Armstrong is credited in the book titled Jazz as the ââ¬Å"single most important figure in the development of jazz.â⬠He is known as the only major figure in Western musical history to have a profound influence as a singer and an instrumentalist. His defining qualities as a performer were the emotion, beauty, and technical mastery he brought to each performance, and he knew how to please an audience. Performing jazz was a personal and powerful experience to him, and it was communicatedRead MoreA Brief Biography of Louis Armstrong1376 Words à |à 5 PagesAdvanced Placement United States History Born and raised in New Orleans, the melting pot of cultures, Louis Armstrong was by far one of the most influential and successful individuals during the 1900s. His fame and popularity grew astoundingly because of his trumpet playing and charisma. His skills not only attracted the attention of the general population, they also attracted the attention of the State Department. The State Department selected himRead MoreJazz : The Music Of America1898 Words à |à 8 Pages David Kordik Jazz - The Music of America During the early 1900ââ¬â¢s, a new style of music began to take shape in the colorful city of New Orleans. People from all over the world came to exchange stories, conversation, and music. Although it is a very hard genre of music to define, it is said that Jazz is the combination of European and African music that was brought in via the ports. With mostly an African American population, the musicians shared their music in Storyville - a cultural melting potRead MoreJazz Essay746 Words à |à 3 PagesThe Jazz Anecdotes by Bill Crow covers in detail about the History, definition, figures and in general in depth understanding of Jazz music. Its Impossible to describe and name all the figures in a two page short essay, but Ill do my best to fit as much as possible. According to the book: at first, the idea of pep and having a good time which was a Victorian morality against rebellion mentality shaped the idea of jazz. It became a rich and formal tradition of American music. Ragtime which was anRead MoreMiles Davis And The Jazz Music931 Words à |à 4 Pagesone of the finest in the jazz genre. As one of the greatest jazz musicians ever, he instrumental in developing new forms of music such as jazz fusion. Like many famous twentieth century composers and artists, Davis grappled throughout his career with drug abuse, however, his music is still inspirational today and will impact and influence future generations and push them to their creative boundaries. Miles Dewey Davis III was born in Alton, Illinois on 26 May 1926, and was raised in an upper middleRead MoreHistory of Jazz Midterm2237 Words à |à 9 PagesHistory of Jazz Midterm 1.) Edward Kennedy ââ¬Å"Dukeâ⬠Ellington was an American jazz composer, pianist, and bandleader who has been one of the most influential musicians in jazz. The Duke has released countless albums and songs, but not many know of his triumph as a musical theatre composer. Duke Ellingtonââ¬â¢s 1941 Jump For Joy was the first theatre show to openly discard the African- American stereotypes which prevailed in the arts at the time. In fact Jump for Joy openly discussed these stereotypesRead MoreSimilarities And Differences Between Jazz And Ragtime1885 Words à |à 8 Pagesdifferent styles of music that came together to make what is known as jazz music. Ragtime was more about freedom, fun, and giving the listener an elated feeling while Blueââ¬â¢s intent was to appeal to the listeners emotions and make them feel better about the troubles in their life. The way Jazz came about was the collaboration of these 2 very different styles of music. Due to very influential people in the mus ic world like Jelly Role Morton, Joe Oliver, Louis armstrong, just to name a few, Jazz has flourishedRead MoreThe Harlem Renaissance and Its Effect on the American Dream1541 Words à |à 6 PagesDream What was the Harlem Renaissance? The Harlem Renaissance was a period of time in American history that emphasized African American culture in the form of music, art, and poetry. The Harlem Renaissance of the 1920s was plagued by poverty and racial inequality. African Americans held the dream of upward mobility and racial equality, through mediums such as poetry and jazz: a new form of music originating from the African American community of Harlem. The community of Harlem was initially designatedRead MoreJazz Research Paper2467 Words à |à 10 PagesJazz Music Jazz is associated with the African American people and this is an influence unequaled in the field of music. The true spirit of jazz arises from a revolt from convention, custom, authority, and boredom, even sorrow, from everything that would confine the soul of man. The blacks that invented it called their songs the blues, and they werent capable of satire or deception. Jazz was their explosive attempt to cast off the blues and be happy, carefree happy, even in the midst
Thursday, December 12, 2019
Mirage Of Marketing Bottom Of The Pyramid ââ¬Myassignmenthelp.Com
Question: Discuss About The Mirage Of Marketing Bottom Of The Pyramid? Answer: Introduction The population at the bottom of the economic pyramid (BOP) is estimated at 4 billion people presenting a huge market for businesses. Most businesses have however opted to neglect this market focusing on the middle class and upper segments of the marketing (Anderson Billou, 2007). Businesses should however not shy away from investing in the bottom of the pyramid as sometimes the returns are higher in these markets (Prahalad Hammond, 2002). It is also cheaper to market to the worlds poor because most of them live in concentrated places in low cost housing or slums in most of the cities in the world. These people at the BOP continue to grow in numbers presenting an opportunity for new customers for companies that are willing to take advantage of this segment. Currently most of these people are served by informal economies yet they are actually a big business opportunity for the multinational companies that are ready to market to them by offering quality at cheaper prices and thus taki ng advantage of the economies of scale. This paper will agree with the notion that exploiting the opportunities at the BOP will lead to success for those businesses that are willing to get in to this market. Challenges in Serving the BOP There are a number of reasons why businesses especially multi nationals leave out customers at the BOP and focus only on the other segments, the middle and upper class customers. Some of these include poor infrastructure in the areas where these people live. Another reason is the poor or nonexistent distribution channels making it difficult for them to deliver the goods to the customers. Another reason is conflict in these areas which could be religious, racial and ethnic or any other kind of war. These customers also lack proper education on products and services and thus need to be informed about the benefits of products and services. The companies also need to adopt the local needs in their products and services to appeal to this segment. These and other reasons make the big companies leave it to the local businesses or government agencies to serve the poor people (Anderson Billou, 2007). Despite these challenges, there is still so much potential that can be tapped to become profitable while serving this segment. Business enterprises need to establish new and cheap ways to establish distribution channels in these areas, by using available technology or being innovative. These new innovations can be replicated across other markets with similar characteristics on other areas. The innovations might also become applicable even in other developed markets thus useful. The lessons learnt from these markets may also be useful to influence decisions by the big firms for their benefit (Prahalad, 2005). While some companies have seen these challenges and shied away, there are those that have faced these challenges and ventured in to this segment to become successful. Some have implemented strategies in unique product development and service propositions to the poor people and served them successfully while also making business profits (Anderson Billou, 2007). Demand for quality but low priced products and affordable services is high by this segment (Prahalad Hammond, 2002). It is definite that new business models and strategies need to be adopted to tap in to the potential of the BOP market. The numbers of customers are huge enough for companies to dedicate in serving this segment as per the figure below which shows the number of customers in the four consumer tiers of the economic pyramid and their incomes. Figure 1: The Economic Pyramid Source: Prahalad Hammond (2002). Strategies for BOP Markets There is a need to change the view that the poor are a problem in society and start viewing them as potential entrepreneurs and consumers who know and prefer value in their purchases. These poor people have a lot of potential for entrepreneurship and buying power. The poor need to be involved and engaged in innovative and sustainable products and services for them and for companies profitability. The BOP proposition therefore should not be about philanthropy or corporate social responsibility. Instead, companies should convert poverty in to creative business opportunities that benefit all the concerned parties. He further proposes a joint initiative between governments, NGOs, large domestic as well as multinational firms and the poor themselves in addressing the issue of poverty (Prahalad, 2005). To target the BOP packaging in smaller quantities will encourage consumption and be affordable while giving choice to poor consumers. BOP customers opt to buy in smaller quantities despite the fact that per unit cost tends to be higher due to the affordability (Pitta, Guesalaga Marshall, 2008). Smaller packages are also more convenient and help the poor in management of their cash flows. Smaller unit packaging however has the disadvantage of increased pollution to the environment which can be tackled by creative initiatives Reasons for BOP Proposition According to Prahalad and Hart (2002), the MNCs need a proposition for the BOP market for the following reasons. First, there is a huge untapped market and purchasing power at the bottom of the economic pyramid. Businesses can tap in to this market and sell their goods and services thus making profits. This also creates employment for the poor thus helping to reduce the poverty by empowering the poor people and allowing them live with dignity. This population accounts for about a third of the global population and the large Multinational companies should be at the forefront of commercializing this huge segment. If MNCs refuse to sell to the poor, they disadvantage them and thus they have to keep buying for higher prices from local monopolies. MNCs with their huge operations and expertise should offer the poor with variety they can choose from (Prahalad, 2005). Poor people do in fact buy purchase luxury products and non items that are not very essential in order to keep up with society or satisfy some customs Subrahmanyan and Gomez-Arias (2008). According to Karnani (2007), the poor people desire quality products at an affordable price, they lack control and easily get in to temptation in their purchases. It is therefore important to sell high quality products at a cheaper price and take advantage of their numbers. According to Jaiswal (2007), BOP consumers should be considered as producers and not just buyers of products. One way to reduce poverty is by raising their earnings and focusing more on buying from them rather than selling to them, for example buying milk which they produce from their small farms which can be processed in to other products for sale. Davidson (2009) argues that the focus should be incorporation of the social responsibility concepts in to the BOP strategy form the very beginning. BOP proposition improves the living standards of the poor by alleviating poverty while at the same time earning profits for firms. Firms that want to target the over 4 billion customers at the bottom of the pyramid must depart from the conventional 4Ps (product, price, place and promotion) of marketing as it is not adequate while marketing to BOP customers because it focuses on internal firm management and not the needs of this segment of customers. The proposal is to shift focus to the 6 As namely availability, affordability, acceptability and awareness, adaptability and active absorption (Oodith Parumasur, 2013). The 6 As are shown in the framework in the figure below. Figure 2: The 6As Framework. Source: (Oodith Parumasur, 2013). To be profitable, firms must cut on their costs, manufacture simpler products and be flexible in payments (Pitta et al., 2008). The firms must also employ low margins and high volumes for them to afford lowering of process and still make profits. The products must also deliver both tangible and non tangible benefits. The tangible benefits will include value for money while the non tangible include esteem and also independence. Products that can be used for many purposes will appeal more to this segment as they seek value for their money (Oodith Parumasur, 2013). Conclusion In conclusion, marketing to the customers at the bottom segment of the economic pyramid can bring benefits to the firms that choose to venture in selling goods and services to this segment. The firms will make profits from the estimated over 4 billion consumers globally if they produce quality products at an affordable price and also benefit from advantages of economies of scale. They will also help to raise the standards of living of the poor people by giving them a means of livelihood as they engage them economically while at the same giving them choice of products and services. This further stops them from exploitation by monopoly of domestic companies. They can achieve this by reducing costs and by being innovative. Companies that have focused on the BOP segment have been successful and made profits as the number of people continue to grow for future markets. This paper has discussed ways in which firms that do business with the BOP segment can improve the lives of the many peopl e living at the bottom of the pyramid by economic engagement and serve this segment profitably. References Anderson, J., Billou, N. (2007). Serving the World's Poor: Innovation at the Base of the Economic Pyramid.Journal of Business Strategy,28(2), 14-21. Davidson, K. (2009). Ethical Concerns at the Bottom of the Pyramid: where CSR Meets BOP. Journal of International Business Ethics. Jaiswal, A. K. (2007). Fortune at the Bottom of the Pyramid: An Alternate Perspective. Indian Institute of Management. Retrieved Sept 21, 2017 from: https://core.ac.uk/download/pdf/6443728.pdf Karnani, A. (2007). The Mirage of Marketing to the Bottom of the Pyramid: How the Private Sector can Help Alleviate Poverty.California Management Review,49(4), 90-111. Pitta, D., Guesalaga, R. Marshall, P. (2008). The Quest for the Fortune at the Bottom of the Pyramid: Potential and Challenges.Journal of Consumer Marketing,25(7), 393-401. Prahalad, C. K. (2005). The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits.Vikalpa,30(2), 149. Prahalad, C. Hammond, A. (2002). Serving the World's Poor, Profitably.Harvard Business Review,80(9), 48-59. Oodith, P. Parumasur, S. (2013). Tapping in to the Bottom of the Pyramid (Bop) Market in South Africa: Possible? And How?.Corporate Ownership and Control,11(1), 280-294. Subrahmanyan, S. Tomas Gomez-Arias, J. (2008). Integrated Accounting to Understanding Consumer Behavior at Bottom of Pyramid.Journal of Consumer Marketing,25(7), 402-412.
Monday, December 9, 2019
Civil Engineering Administration free essay sample
Engineering Administration Introduction A NZ property developer ââ¬Å"PROFITâ⬠proposed to develop an office building in Beijing, The Republic of China. This requires the use of FIDIC Conditions of Contracts for Construction (i. e. the 1999 Red Book) which is different in the dispute resolution mechanisms compare to the local NZS 3910:2003 Conditions of Contract. Objective The first objective of this report is to compare the difference in the dispute resolution mechanisms between the 1999 Red Book and the NZS 3910:2003 Conditions of Contract. The second objective is to give critical comments to the dispute resolution mechanisms in these 2 standards. Tables and flow charts Discussion There are many differences in the dispute resolution mechanisms between the 1999 Red Book and the NZS 3910:2003 Condition of Contracts. Figure 1 and Figure 2 shows the flow of structure for dispute in both 1999 Red Book and NZS 3910:2003. The figures show that the general flow path between the two acts is similar. For both acts, the engineer that is responsible for the contract is always the first person (party) to be referred to. We will write a custom essay sample on Civil Engineering Administration or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page If the engineer cannot solve the dispute, both acts recommend a method of dispute resolution (by a neutral third party) before referring to arbitration. Arbitration is the last method of dispute resolution that can be used for both acts, the decision from arbitration is call an award and binding and enforceable to both the clients and the contractors. There are 5 major differences between 1999 Red Book and NZS 3910:2003. The differences are listed on table 1. The first difference is the difference in engineerââ¬â¢s position and engineerââ¬â¢s response. In the 1999 Red Book, the engineer is an employee of the client. The response of the engineer can be regard as the response of the client to the contractor (Cl 20. 1). In the NZS 3910:2003, the engineer is a third neutral party responsible for the contract. The decision of the engineer is final and binding on when both the client and the contractor are satisfied. There is also another small difference that the engineer can do while making engineerââ¬â¢s review between the two acts. It can make a connection with an agreed expert to make recommendations to assist to resolve the dispute with the consent of the client and the contractor. This is similar to adjudication, but with the involvement of the engineer. The second difference is the difference in obligation of the engineer to give it decision to the dispute. In 1999 Red Book, the engineer must give it response to the contractor within 42 days after receiving the claim to obey the law. In the NZS3910:2003, the engineer is expect to give a response to the dispute in 20 working days. However, the engineer may choose to not give any decision within the time limit which is not against the law. In this case, the client and the contractor could refer to other adjudication process to resolve the dispute. The third difference is the difference in the recommended method of dispute resolution to take before referring to arbitration. The 1999 Red Book recommend to referred to dispute adjudication board. The NZS3910:2003 recommend to referring to a mediator. The dispute adjudication board is panel of experienced and expertised reviewer which is organised before the construction begins and meets at the job site periodically. There, the reviewer in the dispute adjudication board is familiar with the job procedure and progress. The mediator is an independent neutral third party which acts as the case manager and the facilitator of the dispute. The mediator does not have to be expertise and it does not have previous relationship with the contract before the mediation undertaken. The fourth difference is that in there is an extra obligated process which is required to be undertaken in the 1999 Red Book but not in the NZS 3910:2003. Clause 20. 5 in the 1999 Red Book indicates that before commencement of arbitration, both parties shall attempt to settle the dispute amicable. In the NZS 3910:2003 There is no similar regulations. The fifth difference is the difference between the restriction dates for all the steps in the dispute resolution procedure in figure 1 and figure 2. The 1999 Red Book has specified clearly the restriction time. The NZS3910:2003 use working days and sometimes months in it regulations. For example, the restriction on the submission date for contractorsââ¬â¢ claim is within 28 days in 1999 Red Book after he became or should have become aware of the event;the restriction date of the same situation in NZS 3910:2003 is 1 month. Obviously, the clear number of days used in the 1999 Red Book is more formal and precise than the use of month in the NZS 3910:2003. In some other step, the NZS 3910:2003 sometimes use working days. For example, the engineer review shall give a formal decision within 20 working days (clause 13. 2. 4). The use of working days is
Thursday, December 5, 2019
Advertisements Particular Product Service â⬠Myassignmenthelp.Com
Question: Discuss About The Advertisements Particular Product Service? Answer: Introducation Under the law of contract, the rights and obligations of a party are decided on the basis of the terms of the contract. Search terms can be expressed or implied. In this regard, there are certain representations that are considered as mere sales puff. For example, a number of claims are made in the advertisements of a particular product or service. In this regard, a sales puff can be described as exaggerated sales talk. While making such statements, it is not the intention of the speaker that they should be taken literally by the other party (Beatson, Burrows and Cartwright, 2010). This would also be recognized by any reasonable person. As a result, no reasonable person will believe that such a statement was intended to be relied upon. The result is that under the law of contract, such statements do not amount to a representation of a term of the contract (Baxt, Fletcher and Fridman, 2008). The result of this situation, under the contract law is that no remedy is available to the oth er party if such a statement turns out to be a false one. In the present case also, the statement made in the advertisement that Office Pro X9 is an amazing chair and the statement made by Samantha that it is the best in the market are mere sales puff. The statements were not intended to be relied upon by the other party. Any reasonable person would not have relied upon the statements in order to enter into the contract. Therefore, it can be concluded in this question that the statements were not a term of the contract that was concluded between Peter and Forever Furniture regarding the Office Pro X9 chair. While evaluating the terms of the contract, it is significant consider the pre-contractual statements made by the parties and also their post contractual conduct which may give rise to rights and obligations that are in addition to, or independent from the terms determined by the parties to the contract. Generally a false pre-contractual will result in giving rise to the liability of the other party. In this context, the terms of the contract can be classified as express terms and implied terms. Express terms are the ones that have been determined by the parties while in bringing to the contract. The law provides that whenever there is a breach of any term of the contract, remedies may be available to the other party. In order to be considered as a term of the contract, it should be the intention of the parties to consider the term as promissory in nature. As is done by deciding the intention of the parties to create regulations, in this context also, the intention is determined obje ctively (Ellul Ellul v Oakes, 1972). Therefore, it has to be seen, what would be thought by any reasonable person, to be the intention of the parties under the circumstances. In the same way, a pre-contractual statement that amounts to a term may also constitute a representation. There are certain cases, where it was not intended that the representation will be promissory in nature. And as a result, they do not amount to a term of the contract. But in case, such representation is found to be false, the party to whom such representation has been made has some remedies provided by the common law or under statue. Under the common law, if a contract has been created as a result of a false representation, the party to whom representation was made can rescind the contract (Atiyah, 2000). In the present case also, Samantha had made a statement to Peter according to which the chair provided excellent back support. In this way, it can be said that Peter had entered into the contract after S amantha assured him that the chair provided good back support. As a result, this statement has become a part of the contract, and Peter can claim remedies if the statement turns out to be untrue. The terms of the contract can be classified as conditions, warranties and innominate terms. This classification could be specified in the contract or it could be implied by the nature of the term all implied by law. A particular term of the contract that can be described as a condition results in providing a right to the other party either to terminate the contract or to reaffirm it. At the same time, neither party can also claim damages for the breach of the condition. But in case of a term that has been classified as a warranty, the breach does not provide the right to the other party to terminate the contract. In such cases, the other party only gets the right to claim damages. The difference between a condition and a warranty is that a condition can be described as a fundamental term of the contract goes to the heart of the contract. On the other hand, any statement or assurance regarding a factual issue will generally be a warranty. The difference between the two can be understo od from Poussard v Spiers (1875) and Bettini v Gye (1875). While in the first case, the obligation of the singer to sing on the first night of the concert was treated as a condition but in the second case, the obligation of the singer to attend the rehearsal was held to be a warranty. Between these two, there are the innominate terms. In this case, the remedy for breach depends on the effect caused by the breach. If the effect is significant, it will provide a ride to the other party to terminate the contract. If it is not, then the other party only gets the right to claim damages. The contractual terms can also be described as express terms and implied terms. Express terms, are the terms that have been specifically mentioned by a party while entering into the contract and both parties have agreed regarding it. Such term can be oral or in writing. On the other hand, implied terms are terms that have not been mentioned by either party. Still, it is considered as a part of the contract, generally due to the reason that without such a term, the contract would not make any commercial sense. In the present case, if it is considered that it was a term of the contract that Office Pro X9 will provide sufficient lower back support so that Peter can comfortably continue to work the whole day, such term needs to be treated as a condition of the contract. The reason is that this term goes to the heart of the contract. Without sufficient back support, Peter would not have purchased the chair. As a result, this term can be classified as a condition of the contract between Peter and the company. An exclusion clause is a clause that is generally present in writing and which provides that a party to contract will not be held liable if a particular thing happens. In this way, an exclusion clause reduces or excludes the liability of a party for conduct that would otherwise be treated as a breach of contract on the amount to a tort. Hence, an exclusion clause is the term of the contract that tries to either modify the main obligations of one party under the contract or it excludes or limits the liability of one party to the contract that would otherwise be present in case of a breach of contract by such party regarding its obligation, which requires that the contract should be performed according to its terms (Gooley, Radan and Vickovich, 2014). An exclusion clause can be treated as valid and the party can rely on such seclusion clause if the clause is properly added in the contract (Thornton v Shoe Lane Parking Ltd. 1971) and if such clause is not contrary to law. In order to be properly added in the contract, the clauses should not be included in the contract after the contract has been made. For example, if a signed contract is present, which contains the clause, generally, they still have the effect of, including such a clause in the contract. If no signed contract is present, but there are signposts or printed documents that mention the term, these can be considered as a part of contract if they have been brought to the notice of the other party before the contract has been concluded. Similarly, the exclusion clause should also be legal. There are a number of obligations imposed on businesses by consumer legislation. These obligations cannot be excluded by adding an exclusion clause in the contract (Paterson, Robertson and Duke, 2009). In the present case, the exclusion clause has been mentioned as clause 10 of the contract signed by the parties. In this contract it has been mentioned that Forever Furniture, cannot be held liable for a breach of warranty. But as mentioned above, the obligations imposed on the business in favor of the consumers cannot be excluded by inserting an exclusion clause. As a result, in the present case also, Forever Furniture cannot rely on this clause as the clause is not legal, even if it has been incorporated in the contract. References Atiyah, P.S. 2000, An Introduction to the Law of Contract Clarendon Baxt, R, Fletcher, K and Fridman, S., 2008, Corporations and associations: cases and materials, 10th edn, LexisNexis, Butterworths, Sydney, New South Wales Beatson, J., Burrows A . and Cartwright, J., 2010, Anson's Law of Contract, 29th Ed. OUP John Gooley, Peter Radan and Ilija Vickovich, 2014, Principles of Australian Contract Law LexisNexis Butterworths, 3rd Ed Paterson, Robertson and Duke, 2009, Principles of Contract Law Lawbook Co, 3rd Ed Bettini v Gye (1875) L.R. 1 QBD 183 Ellul Ellul v Oakes (1972) 3 SASR 377 Poussard v Spiers (1875) L.R. 1 QBD 410 Thornton v Shoe Lane Parking Ltd. (1971) 1 All ER 686
Monday, December 2, 2019
Top 5 Mistakes Marketers Make with Influencers
People trust word-of-mouth recommendations, especially if they come from people they know or knowledgeable influencers. But the world of influencer marketing also comes with challenges. So, to make the most of your efforts, Iââ¬â¢ve put together a list of the top five common mistakes brands make when looking for and working with influencers so that you can avoid the same potential pitfalls. 1. Choosing the Wrong Influencer The influencer with the biggest reach might not actually be the right influencer for your brand and your marketing goals. Research potential candidates who are well known and would best talk to your target audience. Youââ¬â¢ll probably already have an idea of who might work based on your experience in your industry, but do a little extra digging to find out more about their online reputation and if theyââ¬â¢ve had partnerships with other brands. Make sure their style and tone aligns with your brandââ¬â¢s identity. 2. Being a Control Freak You chose this influencer because you liked the content they were creating, so be open if they have suggestions. Once your influencer understands your brandââ¬â¢s identity and guidelines, take a step back and let them suggest how they might best add value. Ideally, a partnership is more likely to leave everyone happy in the end and garner good results. 3. Not Being Ready for Influencer Traffic Be ready to make the most of any new traffic you get as a result of your campaign. Make sure your social accounts and website are up-to-date and ready to drive conversions whether you want more followers or more sales.4. Failing to Measure Your Results If youââ¬â¢re struggling to figure out if your influencer campaign is helping or hurting, youââ¬â¢re not alone: 53% of marketers cite this as one of the biggest challenges of influencer marketing. Without tracking the direct effects of your campaign, itââ¬â¢s impossible to know if itââ¬â¢s been worth your time and resources. The first step is to identify what you want to achieve from your campaign at the onset to determine the appropriate metrics to track your success. 5. Expecting Instant Results Influencer marketing isnââ¬â¢t a ââ¬Å"one and doneâ⬠type of project. Itââ¬â¢s a process, and building a relationship with an influencer takes time. Play the long game with your influencer marketing efforts and youââ¬â¢ll be more likely to find success. The Many Benefits of Working with Influencers Thereââ¬â¢s no doubt that influencer marketing can be a hugely effective tactic for increasing the visibility and authority of your brand. But the learning curve can be steep. Understanding the common mistakes brands make with influencers can help you dodge these pitfalls yourself and help you see the benefits of this powerful strategy quickly.. Enjoy this post? Youââ¬â¢ll love How to Use Social Media to Strengthen Your Content Strategy
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